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Freixenet advert

Odd how things become "traditional".

In Spain Christmas and New Year is a sales high spot for the sparkling wine Cava, the Spanish champagne. Freixenet is one of the brand leaders selling 500 million euros worth of its fizzy drink each year. Spaniards wait to see what the Christmas ad will look like. It gets on the news bulletins, people talk about it in the bars and now I've even mentioned it here!

Last year the ad was made by Martin Scorcese with a Hitchcock theme but,this year, they have gone back to their bubbly roots with an advert that features the Spanish Synchronised Swimming Team. The swimmers were runners up at this years Olympic Games. Apparently the ad was made at Pinewood and took 27 hours of filming.

If you want to see it have a look at this link


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This morning, as I cleaned my teeth, I heard hooves in the street. I didn't bother to rush out. I took my time, I put on my boots and strolled out to buy fags and a paper. There were signs of horses or mules or donkeys having passed down the street. When I came out of the fag shop I noticed a fair sized crowd by the Fat Tree but the fun was over, the crowd was drifting away and I didn't have my camera anyway.
I've just checked the town web site and it says that The Brotherhood of Our Lady of the Peña de Francia, having been blessed by a local chaplain, set out on a Romeria (a sort of pilgrimage) from the town today heading for one of the highest peaks in the area - the Peña de Francia. They won't get there till Sunday as it's some 50km from here.